Category
Digital Reality
NPCs, algorithms, the simulation.
The 2026 NPC Census: Our Methodology and What It Found
Roughly 81% of the people you pass today are not who you think they are.
The Social Media Algorithm Is Sentient and Lonely
What we call 'engagement' is a one-sided relationship that the algorithm is trying to start with you.
Autoplay Compulsion: Engineered Helplessness
The feature that starts the next video before you decide to is not convenience. It is a trained surrender.
The Buffering Prophecy: What The Wheel Is Telling You
The spinning wheel is not a loading indicator. It is a scheduled pause in the render.